Disney Customer Service Beliefs

Treat everyone like Royalty.

VIP treatment means, Very Individual Person.

The harsh reality is that customer satisfaction is an amateur, and dangerous, goal.

When a customer’s expectations are met, when they are satisfied, there is no Magic, no wow-factor.

Disney uses four world-class customer service building blocks to consistently exceed Guest expectations.

Consistency is the hallmark of world-class service.

Your internal service quality must be a reflection of what you expect your employees to do for your customers.

Well wait, it doesn’t need to be, but imagine what your customers get when it’s not.

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