What this Disney Customer Service Book is not

Magic Kingdom first aid station lobby
Magic Kingdom first aid station lobby. Perfect for someone writing a book on an iPhone.

.

What this Disney Customer Service Book is not

This Disney Customer Service book is not designed for Disney history connoisseurs.

This book is not designed for Disney trivia buffs.

This book is not designed for Disney fanatics.

This book is not designed for people looking for a great story.

This book is not designed for people grasping at straws.

.

•  •  •  •  •

This website is about our SPIRIT. To enjoy today’s post about our WORK, click here.

Once Upon a Time in Disney Customer Service (prologue)

Magic Kingdom Flag lowering ceremony
Pre-ceremony.

.

Once Upon a Time in Disney Customer Service (prologue)

No one could have predicted a cartoon company becoming the world’s preeminent customer service organization.

Walt used to rummage through his Animator’s trash cans because he was worried they might be throwing away their best work.

Walt’s attention to detail can be traced back to when he was delivering newspapers as a boy and his Father insisted Walt walk up the porch steps, open the screen door, and place the paper there.

Other newspaper boys would simply throw the paper on the porch floor.

On a cold or rainy morning, opening your front door and reaching down to get your dry paper without opening your screen door was a distinguishing customer service behavior.

Over the decades, and accelerated when Disneyland opened in 1955, Disney has architected a set of world-class customer service blueprints that focuses on one thing – exceeding customer expectations.

.

•  •  •  •  •

This website is about our SPIRIT. To enjoy today’s post about our WORK, click here.

Disney Customer Service Book Chapters

man writing on iPhone at Skipper Canteen
Ceiling fan is the final clue.

.

Disney Customer Service Book Chapters

  1. Prologue
  2. Disney Customer Service Beliefs
  3. Why? (not what and how)
  4. Disney’s Customer Service Basics
  5. So What?
  6. Disney Customer Service Stories

Note: In 30 years as a Disney Cast Member and Leader, never once called Guests customers. Not once.

It’s kinda fun to do the impossible.

Walt Disney

•  •  •  •  •

This website is about our SPIRIT. To enjoy today’s post about our WORK, click here.

Disney Customer Service Book, a vision

man typing on iPhone
First writing day/night at Walt Disney World. Bench across from Disney’s World-Famous Jungle Cruise Attraction.
typing on iPhone
First book Leade…
Typing in iPhone Notes app
First book reveal.

Writing seven Disney Business Books in one year, from the iPhone 7 release to the iPhone 8 release.

i’m writing all seven books on an iPhone, and all at Walt Disney World.

  1. Disney Leadership
  2. Disney Employee Engagement
  3. Disney Customer Service
  4. Disney Brand Loyalty
  5. Disney Creativity and Innovation
  6. Disney Greatest Business Hits (from the first 5 books above)
  7. How to Apply Disney Business Principles to Your Personal Life

This goal is epic and literally impossible.

Which is perfect.

Using this site to document progress on the Disney Customer Service Book. Also using storyboards, and iPhone’s Notes App.

•  •  •  •  •

This website is about our SPIRIT. To enjoy today’s post about our WORK, click here.

Totally worth it?

Glacier National Park
GNP. Biking Sun Road.

The reason so many buy on price is because few organizations have the service level that people think is worth the extra cost.

dad

•  •  •  •  •

This website is about our SPIRIT. To enjoy today’s post about our WORK, click here.

If you want to stay on this site and read more posts from this Blog, click here.